Celebrated media practitioners hailing from the Volta Region have embarked on a weekend tour of attractions in the Region to whip up promotion.
The Volta Regional Coordinating Council, the Ghana Tourism Authority, and the private sector, led by the Association of Ghana Industries (AGI) put together a “Visit Volta” campaign to herald the fifth Volta Trade and Investment Fair.
Media personalities including, Journalist of the Year Bernard Avle, Emefa Apawu, and Kafui Dey, joined the trip to savour major attractions across the Region over a three-day period.
Mr. Dela Gadzanku, Volta/Oti Manager of the AGI, told the Ghana News Agency (GNA) that the initiative was to promote Volta as the “ most beautiful region and the macrocosm of Ghana,” and the ambassadors were drawn to lead the promotion.
“We expect the ambassadors to use their energy and network to help promote the fair and ultimately market the Region,” he said.
Mr. Gadzanku said tourism and agribusiness remained the mainstay of the Region’s economy, and that the upcoming Volta fair, slated for November 2021 would help facilitate investment in those areas.
Ms Dzifa Bampoh, a news editor, and an ambassador told the GNA that lots of attention had been drawn through the tour, which has helped create a “good image” for the Region.
“This is my first time visiting tourist sites here and it’s lived up to the billing we have been sharing all these things and am sure people will know that there are places to visit,” she said.
Also collaborating on the tour is the Volta Chapter of the Ghana Journalists Association (GJA) and the team planted trees at the Volta Press Center in Ho in support of the Green Ghana Project, a national reforestation drive.
The tour began at the Sogakope Beach Resort on Friday, through slave markets and colonial era forts in the south.
The team also visited the Adaklu Mountain as well as the rich attractions on the Amedzofe and the Afadzato mountain enclaves, which included waterfalls and animal sanctuaries.