By Perry TK Nartey
The Ghana Broadcasting Corporation (GBC), the nation’s pioneering broadcasting institution, marks its 90th anniversary today, a historic milestone that highlights nearly a century of dedicated service in informing, educating, and entertaining Ghanaians.
Founded on July 31, 1935, as Radio ZOY, the Corporation has grown from its modest beginnings into a national multimedia powerhouse, shaping public discourse and chronicling the country’s history in real time. Over the decades, GBC has remained the heartbeat of public service broadcasting in Ghana, upholding its mandate to serve the public interest with impartiality, balance, and cultural relevance.
From colonial rule to independence, and through every democratic transition, GBC has stood as a custodian of Ghana’s collective memory. Its radio and television platforms have been the stage on which Ghana’s evolving political, social, and cultural narratives have been told. Whether it was broadcasting Kwame Nkrumah’s declaration of independence, covering parliamentary debates, or airing iconic local dramas, GBC has been the trusted voice in Ghanaian homes.
In an era of rapid digital transformation, GBC has remained resilient—modernising its operations, expanding its online presence, and launching new digital platforms to keep pace with the demands of the contemporary media landscape. While it has faced challenges including funding constraints, obsolete equipment, and intense competition from private media, GBC continues to adapt and evolve, fuelled by a commitment to public service journalism.
The 90th anniversary also celebrates the men and women, past and present, whose dedication, creativity, and professionalism have sustained the Corporation. From legendary broadcasters and producers to technical staff and administrators, these individuals have given GBC its enduring voice.
As it enters its tenth decade, GBC is poised to reposition itself as a relevant, innovative, and credible public broadcaster that reflects the hopes and realities of all Ghanaians. With strategic reforms, investment in human capital, and greater audience engagement, the next chapter in GBC’s journey promises to be bold and transformational.
Speaking at a brief commemorative ceremony at Broadcasting House in Accra, the Director-General of GBC, Prof. Amin Alhassan, noted:
“GBC is not just a broadcaster. It is a national treasure. As we mark 90 years, we reaffirm our commitment to being the trusted source of credible information and the voice of the voiceless.”
The celebration is not only a reflection on the past but also a call to action, for all stakeholders to support the reinvigoration of Ghana’s public broadcaster as it seeks to serve future generations.
Long live GBC. Long live public service broadcasting in Ghana.
