The Acting Director General of the Ghana Broadcasting Corporation GBC, ING. Augustus Yamson has assured clients of improved television programs this year, which will draw traffic to the Corporation and advertisers.
Speaking at the GBC Clients Cocktail Program in Accra, ING Yamson intimated that GBC has better packages for its client-base and audience.
The Ghana Broadcasting Corporation, GBC, organised client’s cocktail to interact and take feed backs from clients.
The move is to strengthen relationship with its advertisers and also to ensure client satisfaction .The Acting Director General of the Ghana Broadcasting Corporation GBC, ING. Augustus Yamson in an address said the Corporation will this year put Clients above all things and also engage client more for mutual benefit.
Some Clients lauded the initiative and pledge their commitment to contributing to ensure cordial business relationship. The Deputy Chief Executive of the Driver and Vehicle Licensing Authority, DVLA, Kwame Appiah-Kubi said the Authority will deepen collaboration between GBC this year.
The Communication Manager of KOSMOS ENERGY, Ruth Adashie, applauded the initiative saying it will pave way for more innovations.
The Principal Marketing Corporations Affairs Officer of the Ghana Port and Harbour Authority GPHA, Samuel Agyeman noted that GBC with its nationwide coverage is strategically positioned to educate the public on preventive measures pertaining to fraud at the Port.
The GBC Clients Cocktail will be held annually to hounour advertisers and to address clients concerns.
