By Seli Baisie
The Ghana Tourism Authority (GTA) has formally welcomed American YouTuber and live streamer iShowSpeed to the country, describing his visit as an opportunity to showcase Ghana’s culture, heritage and tourism offerings to a global audience.
“The Ghana Tourism Authority is pleased to welcome iShowSpeed. We look forward to providing him with an enriching experience exploring our heritage and cultural sites, as well as participating in our eco-tourism activities. Stay tuned for more updates,” the authority said in a statement.
The arrival of the internet personality has already generated significant attention online, with Deputy GTA CEO Abeiku Santana urging Ghanaians to actively engage on social media platforms as the streamer is expected to go live for up to nine hours during his stay.
iShowSpeed, whose real name is Darren Watkins Jr, is one of the world’s most recognisable digital creators, known for his high-energy live streams and spontaneous interactions with fans.
He has travelled to Ghana as part of a wider African tour, which has seen him visit several countries across the continent, including Nigeria, South Africa and others, where his live broadcasts have drawn millions of viewers and trended globally.
During his time in Ghana, the streamer is scheduled to take part in a series of activities, including a visit to the Goldbod and a supercar showcase at Independence Square, both of which are expected to feature prominently in his content.
In recent live streams, iShowSpeed has expressed excitement about visiting Ghana, describing the trip as one of the highlights of his African tour. His enthusiasm has further fuelled online interest, particularly among young audiences who follow his movements closely in real time.
Observers say the visit could have wider significance for Ghana’s tourism and digital branding efforts.
In a social media post, entertainment commentator Olele Salvador noted that iShowSpeed’s presence offers the country a rare opportunity to reach new global audiences organically, particularly through youth-driven platforms such as YouTube, TikTok and X.
With millions of followers across platforms, iShowSpeed’s content has the potential to amplify Ghana’s visibility far beyond traditional marketing campaigns. Tourism officials and industry players will be watching closely to see how the visit translates into online engagement and future travel interest.
As activities unfold, the GTA says it will continue to share updates, positioning the visit as part of its broader effort to promote Ghana as a destination for culture, adventure and creative exchange.
